Distribution

Publishing is not the end of the job. It is where most programmes quietly break.

An article goes live, the structured data gets stripped by a plugin update six weeks later, and nobody notices for a year. We publish to your site and to ours, then keep checking that what went live is still there.

Unwatched

yourfirm.com/insights/cross-border-hiring

Published in March with FAQ structured data. A theme update in May removed it. Still live, no longer eligible for the rich result it was built for.

Nobody found out.

Watched

yourfirm.com/insights/cross-border-hiring

Re-checked after publication. Schema missing — alert raised the same week, with the before and after.

Fixed while it still mattered.

Two destinations

Your site builds the asset. Ours buys you time while it does.

A domain with no citation history is in a difficult position: the tactics that work best are the ones that work best for pages nobody is retrieving yet. Publishing in both places addresses both halves of that problem.

01

Your own site

Published straight into your WordPress over a scoped application password, with structured data intact. The authority accrues to your domain, not to ours, and you can revoke access whenever you want.

Destination: your domain


02

The Eniteo network

Our own properties give a young domain somewhere to be cited from immediately. Each published URL carries an attribution token, so a citation can be traced back to the exact destination that earned it rather than guessed at.

Destination: Eniteo-owned properties

Checks

Checked before it goes out, and again after it is out.

Before

Nothing publishes automatically. A draft has to clear grounding and schema validation, and then a person approves it. A failing check blocks the path rather than adding a warning nobody reads.

Pre-publication gate


After

Live pages are re-crawled to confirm they are still reachable and still carry what we published. Content edits, removed structured data and dead destinations all raise an alert.

Drift detection

Why placement matters more than polish

Where a page sits beats how it is written.

Lift for a page ranked fifth

+115%

Citing sources lifted a page ranked fifth by 115.1% — and lowered a page already ranked first by 30.3%. Where you start decides which tactics help.

Aggarwal et al., ACM SIGKDD 2024

Overlap between AI surfaces

<0.2

Average Jaccard similarity between sources retrieved by Google Search, Gemini and AI Overviews. One placement does not cover you everywhere.

Grossman et al., ACM SIGIR 2026

Articles per month on Growth

6

Published across both destination types, in up to 3 languages, each one watched for drift after it goes live.

Growth plan · €199/month annual

Questions people actually ask

Both, and they do different jobs. Your own site is where authority accumulates and where you keep control. Our own network gives a new domain somewhere to be cited from while your site is still building history. You choose which destinations are in play.

With a WordPress application password scoped to your site, stored encrypted. Not your admin login. You can revoke it from your own WordPress at any time and publishing simply stops.

We notice. Published pages are re-checked for content and schema drift, and a regression raises an alert. An article that quietly loses its structured data or has its opening paragraph rewritten stops working, and without monitoring you would not find out.

Because the strongest evidenced tactic in the field depends on where you already rank. In the controlled study, citing sources lifted a page ranked fifth by 115% and lowered a page already ranked first by 30%. A domain with no history has more to gain from being cited elsewhere than from optimising a page nobody retrieves.

Yes. Every approved article ships as publication-ready HTML with its structured data, so you can hand it to whoever runs your site. You are not locked into our publishing path.

Find out where you could be published.

We analyse your domain first and show you which destinations make sense for where you actually stand today.

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